No flaking, no smudging, no drying-out.

Unique oil-in-water formula

Lasts for up to 24hrs.

Sign your lips in statement colour with new L’Oréal Paris Rouge Signature Liquid Lipink.

Say goodbye to compromise- long-lasting no longer means thick, heavy and uncomfortable matte finish. The oil-in-water formula lets lips breathe, leaving a memorable mark but a forgettable feel for the ultimate all-day comfort.

Every swipe will provide an instant pure colour statement that lasts with a soft-matte finish.

With Rouge Signature, less is more. Less texture, more colour. Less excess, more impact.